Nippon Paint: and singer-songwriter Masayoshi Yamazaki collaborate on his official DIY YouTube channel “craftpapa”


Information / Company management

Nippon Paint and singer-songwriter Masayoshi Yamazaki collaborate on his official DIY YouTube channel “craftpapa”

#Press release#Company information ・ Management

December 15, 2021
Company Name:Nippon Paint Holdings Co., Ltd.Representing:Yuichiro wakatsuki
Executive Representative & Co-President
Wee Siew Kim
Executive Representative & Co-President
Contact:Yukiko yamamoto
Director General of Public Relations
Email: [email protected]

Nippon Paint and singer-songwriter Masayoshi Yamazaki collaborate
on his official DIY YouTube channel “craftpapa”

Nippon Paint Holdings Co., Ltd. (Headquarters: Chuo-ku, Tokyo) announces that Masayoshi Yamazaki’s official DIY YouTube channel, craftpapa *, will release a collaborative video with Nippon Paint starting Friday, December 17, 2021.
* URL: https://www.youtube.com/channel/UC5jnkxwILkgNePRe1FacHzw

Collaborative video scene on Mr. Yamazaki craftpapa’s DIY YouTube channel with Nippon Paint (Location: Convenient DIY store tukuriba Futako Tamagawa store)

Masayoshi Yamazaki created “Niji No Tsuzuki” as the Nippon Paint Group corporate theme song to celebrate his 140th birthday. We used this song in our new TV commercial. These events have led us to carry out a collaborative program to make known the attractiveness of DIY to a wider audience.

The first sequence of the craftpapa collaborative program with Nippon Paint is themed “Let’s create an original photo frame to frame your memories in a colorful way!” This program offers tips for using Nippon Paint products to create an elegant photo frame. Have fun with DIY crafts by creating a perfect photo frame to hold memorable photos and as a wall decoration.

The first sequence has two video episodes that explain how to make four types of photo frames. These are must-see videos, as Mr. Yamazaki demonstrates skillful painting techniques to create an antique look and rough texture on painted surfaces. After filming this collaborative program, Mr. Yamazaki commented, “Through this program, I learned that different types of paint products are available to create different textures. I am getting into DIY painting. “

Stay tuned for the second sequence of the craftpapa collaborative program with Nippon Paint!

??Links to relevant YouTube videos??

â–  Mr. Masayoshi Yamazaki’s official DIY YouTube channel, craftpapa (updated every Friday)https://www.youtube.com/channel/UC5jnkxwILkgNePRe1FacHzw
â–  Video clip of “Niji No Tsuzuki”https://www.youtube.com/watch?v=NQqEGaQzOv4
â–  Making of the documentary for the clip “Niji No Tsuzuki” (a three-part video featuring the paint products from Nippon Paint)

craftpapa # 16 (Part 1)https://www.youtube.com/watch?v=LAfGsYdALpU&t=5s
craftpapa # 16 (Part 2)https://www.youtube.com/watch?v=tCi9XqUf5JA&t=23s
craftpapa # 16 (Part 3)https://www.youtube.com/watch?v=d7Cx04LzurE

* Check with Nippe Home online (https://www.nippehome-online.jp/) for product details and purchases.

The Nippon Paint Group celebrates its 140 years
Founded in 1881, as a comprehensive paint manufacturer with the longest history of any paint manufacturer in Japan, we are celebrating our 140th anniversary.
In accordance with the corporate philosophy that has been perpetuated since the creation of the company, we face social issues,
including the development of anti-virus paint, and conduct research and development of paint and coating technology.


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